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Challenger of the status quo

Welcome to my worldview

The Trap of Product Commoditization

There’s a trap most customers fall into and it’s the result of many years of companies using marketinesque language. It’s the Trap of Product Commoditization. What is it about? It’s when you pick a product based on its brochure features, among many other products that are apparently the same. So you might make your choice based on price or any other economical factor (Discounts perhaps? Free professional services the entire year? Free additional licenses?)

24th Sep 2021

Save Time or Money? a Problem of Corporate Vision

What would you tell a prospective customer when he tells you they are looking for the cheapest rate freelancer to develop a relatively complex web application? On top of that, the prospective customer also asks you to recommend a Community Manager to post once or twice a day on the social media accounts of the so-called company (which happens to not even exist yet).

Taken at face value, you might get discouraged to work with this person, but have you ever thought why? Have you thought deeply about what is enraging of this example situation? Let’s discuss a bit more about this topic.

6th Sep 2021

If it's not broken, don't fix it, should you?

“Don't be afraid to give up the good to go for the great.” -John D. Rockefeller.

For a long time, I’ve heard the phrase “If it’s not broken, don’t fix it,” and most of the time it’s never thought further, we just accept it as we have inherited it from our collective wisdom, but I sometimes ask myself if we should just think a bit differently. Maybe it deserves a bit of new polish the time has taken from it.

5th Jul 2021